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Industry Insights
We know how to design and build for the web, how to talk about lead-gen and build for conversions, and so on. But we also understand something just as vital to your success – we’re not building for robots, but people. We bring a human-centered approach to what we create by bringing through elements of delight and humanity. This is key to creating the memorable experience you’re looking for.
Design, Strategy – March 22, 2023
Enhancing Your Design and Web Development Agency: Partnering to overcome 5 common pain points (Part 1)
In the dynamic world of design and web development, agencies often face challenges that can hinder their growth and ability to meet client demands. These pain points require a particular set of expertise and tailored solutions which can be found in a reliable and trusted partner. 1. Scalability and Workload Management: One of the primary…
AI, Strategy – March 22, 2023
AI is coming, what does that mean for online marketing?
At Ignition72 we love the next great thing, and have spent years exploring VR, AR/XR, new technologies, targeting tools, analytics suites and more. So of course we jumped in to understand the AI space. For this blog post, however, we are turning to ChatGPT, the current AI text star that is showing up in the…
Google, Strategy – March 22, 2023
Google sunset Google Analytics 3: Now what?
For the last 23 years many of us have been using Google Analytics, a free tool to track and understand how our visitors engage on our websites, stores and digital tools. Now Google is retiring this tool and replacing it with a new take on analytics: GA4 is a different perspective on the data, instead…